A SMALL ROOM THAT MAKES LOUD THINGS.
Radnak is six designers, strategists and builders who would rather make one thing people remember than ten things they scroll past. Brand, digital and web — all in one room.
TAP THE OBJECT
2019
FOUNDED
06
PEOPLE IN THE ROOM
37
BRANDS LAUNCHED
14
COUNTRIES SHIPPED TO
HOW WE WORK, IN SIX RULES.
01
ONE SENTENCE FIRST
No sketch before the brand can be said out loud in one breath.
02
THREE REAL DIRECTIONS
Never one safe option. Three routes, argued out loud, one chosen.
03
SHIP, DON’T PRESENT
We judge work in context — on shelves, phones and streets — not on slides.
04
SMALL TEAM, SENIOR HANDS
The people you meet in the pitch are the people who make the work.
05
SYSTEMS OVER ONE-OFFS
Everything we make comes with the rules to keep making it without us.
Sam Ardent
CREATIVE DIRECTOR
Lena Okafor
DESIGN DIRECTOR
Theo Marsh
BRAND STRATEGIST
Iris Kade
LEAD DEVELOPER
Jonah Reyes
PRODUCT DESIGNER
Mae Lindqvist
MOTION & 3D
“They found the one idea our brand was missing, then built the whole system around it in six weeks.”
Mira Halden
FOUNDER — HALDEN AUDIO
“The site they shipped is the site we approved. Motion, CMS, all of it. That never happens.”
Arlo Penn
HEAD OF BRAND — MERIDIAN LABS
“Three directions, each one good enough to ship. Choosing was the hardest part of the project.”
Juno Bright
CO-FOUNDER — KILN & CO.